ING Direct – You are an Asshole!

So I just got a solicitation form ING Direct. Offering me a mortage rate that is “Too good to be true”.  That is a quote from the email folks not a commentary.

ING is a real company.  The email was from them: saver@ingdirect.com

So I click on the opt-put link and scroll down to the unsubscribe button and when I click it the next page says:

You’ve just told us you don’t want to receive email offers or information about the topics we’ve listed here:

• Orange Home Loans

In 5 business days, your choice will go in effect.

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What the hell!  5 business days!  So their system takes 5 days to mark an item in a database as DO NOT EMAIL?

And better yet – their computers not only take 5 days but appear not to work on the weekends! Wow these are some very special computers.

Then I went back and realized that I hadn’t read the previous page carefully.  So I went back and read:

If you want to remove yourself from all electronic promotional communications, click on all the boxes below before clicking “Unsubscribe.”

So the opt-out link is really some sort of a hoop jumping thing – ie it is a LIE.  What they really linked me to was a subscription modification page.

So yes ING you are an asshole for sending me a crappy email then linking me to a deceptive website and then telling me I have to wait 5 more days.

Legal? I’m sure.  Moral? Well hey folks it is a bank!